This course is aimed at anyone who needs to gain a better understanding of what is meant by data driven decision making and what data analytics is all about. You will be introduced to the key jargon associated with the world of data analytics and to the main infrastructure options and toolsets that are available to facilitate data driven decision making.

The only pre-requisite for this course is an interest in getting more out of your business data and a desire to understand more about data analytics and data driven decision making. It is suited to non-technical individuals or anyone starting out on a data analytics journey.